The deal is the second major fundraising by an Indian telco this year after Bharti Airtel Ltd announced a similar plan to reduce debt and fund operations in a market blighted by steep price competition.

Shareholders will be able to buy 87 shares for every 38 shares held for an issue price of 12.50 rupees apiece, the firm said in a statement. That will be around 60 per cent discount to the current share prices.

Indian telcos are trying to cut debt and shore up balance sheets at a time when the industry grapples with a prolonged price war triggered by the 2016 entry of Reliance Jio Infocomm Ltd, owned by Asia’s richest person, Mukesh Ambani.

Resulting consolidation included Idea Cellular’s merger last year with the Indian operations of Britain’s Vodafone Group PLC in a deal worth USD 23 billion.

Market conditions also prompted Bharti Airtel this month to sell USD 525 million worth of stock to Singapore Telecommunications Ltd under a plan to raise USD 4.6 billion.

After Wednesday’s news, Vodafone Idea stock fell as much as 7.6 per cent to 29.60 rupees, its steepest intraday fall in almost two months.