Sapient Corporation also provides Web and interactive development services that include user interface and site design and development, custom application development, user research and testing, content management, and technology development and implementation, as well as quality assurance testing; and media planning and buying services, which enable clients to design and implement media and customer channel planning and buying strategies, as well as purchase and arrange for placement of clients advertisements. In addition, Sapient Corporation offers strategic planning and marketing analytics; and marketing technologies, such as advertising campaign tracking and measurement software, e-commerce platform, selection and implementation of advertising campaign management systems, and application integration. Further, the company provides consulting services to clients across four primary service areas comprising business and information technology strategy, business applications, business intelligence, and outsourcing; and trading and risk management services that enable capital markets and energy firms enhance the performance of their trading operations. It offers its services to media and entertainment, consumer/retail products, travel and hospitality, technology, communications, financial services, transportation, automotive, health care and life sciences, education, and energy and utility industries.

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